Manchester Camerata are a never-normal orchestra. Based where their name suggests, Manchester, they are a registered charity that take part in everything from opening up at Glastonbury to a crowd of 40,000 people to working intimately with people living with dementia in care homes.
Taking inspiration from Manchester’s industrial heritage, I developed a brand identity which stood out strongly against competitors. A crowd and an orchestra, the logo is made from two core pieces and is strengthened by two Mancunian bolts. The carefully selected typeface reflects the uniqueness of the brand via it’s individual letterforms, this alongside an industrial, electric palette truly reflects Camerata’s personality and what it stands for. Collaborators making music that matters, music for change, pioneers in their industry.
As well as working on the mother brand, I have also produced identities, campaigns and film content for Manchester Camerata’s projects, such as Mini Music Makers, UNTOLD, City of Songs, Webster Primary School Vikings project and Manchester Camerata’s 50th anniversary, with more to come in the future.
I also design day to day items for the orchestra, such as; programmes, flyers, document templates, mailers and social content.